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Spotlight Articles

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Index

Spotlight Article (9/82)
Articles by Dave Hershman, Misc - Business, Misc - Mortgage, ...
 

 
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Results 1 - 10 of 82
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1. Domain Names and Webhosting Explained
(Spotlight Article/Misc - Business)
Author : Ted Prodromou
When you launch a new website you must register a unique domain name with an authorized registrar. When the internet was first starting, all domain names were registered through one company, Network Solutions. Today, there are hundreds if not thousa...
06/19/2008 | Read more...

2. What if you had a MILLION dollar application?
(Spotlight Article/Misc - Mortgage)
Author : Brad Cooper - Loan Officer Success
When I travel around the country presenting my strategies to loan officers and speak to my private one on one close door coaching members I am finding a common problem many are having in their business.  The problem is
05/07/2008 | Read more...

3. What Makes You Different?
(Spotlight Article/Niches)
Author : Jon Esposito
Not long ago, I hosted a room full of loan officers at my Spit in the Eye of the Taxman mortgage marketing boot camp. I think everyone agreed that it was a terrific seminar. And I think everyone left all PUMPED on the idea of achieving more in the mo...
04/17/2008 | Read more...

4. What is The GAP? Why am I Talking About It?
(Spotlight Article/Niches)
Author : Pete Brady
What is The GAP? Why am I Talking About It? (FEAR will preside over the INSTITUTION’S ability to make loans and sell them!) By Pete...
04/03/2008 | Read more...

5. Your Fortune is in the Follow Up!
(Spotlight Article/Sales And Marketing)
Author : Alexandria K. Brown
(Or, repeat, repeat, repeat your message!) Would you blow your entire annual marketing budget on just one ad to run once during the Superbowl? Of course you wouldn't. You know that people seeing your message just once wouldn&...
02/18/2008 | Read more...

6. Your Mother Taught You What You Needed To Know In Sales--
(Spotlight Article/Articles by Dave Hershman)
Author : Dave Hershman
 Your Mother Taught You What You Needed To Know In Sales-- Create A GREAT First Impression! (Creating a first impression is an art more than a science.) It is an inescapable fact that you only have one chance to m...
02/06/2008 | Read more...

7. Managing In The Mortgage Maze
(Spotlight Article/Articles by Dave Hershman)
Author : Dave Hershman
I can still remember being promoted to manager of production at my mortgage company some twenty-five years ago (of course, I was 12 at the time…).  I had just produced and closed almost 600 loans in my first eighteen months on the street....
01/07/2008 | Read more...

8. Marketing Is A Journey Not A Destination
(Spotlight Article/Sales And Marketing)
Author : Ted Prodromou
Last year I spent most of the year learning how to drive traffic to my website. I started the year with absolutely no website visitors in January and finished the year averaging about 4000 unique visitors per month. Through the process of trial and e...
12/24/2007 | Read more...

9. 7 Steps to Launching a New Product, Program, or Service... for TONS of Sales
(Spotlight Article/Sales And Marketing)
Author : Alexandria Brown, aka "The eZine Queen"
When I teach one of my Online Success Blueprint Workshops, the section that gets my attendees most excited is when I walk them through an actual product launch. What's a launch? It's when you release a new product, program, or s...
12/11/2007 | Read more...

10. Tips for a Successful and Profitable New Year
(Spotlight Article/Taxes, the New Year, and Planning)
Author : Ken Schreiber - Loan Officer Success
As I do every December, I look back at the past year and reflect on what I could have done better to improve my business. The first thing look at are my projections from last year to determine how well I exceeded my goals. If you are not setting defi...
12/11/2007 | Read more...

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