In This Issue

Note From The Editor:
Now Really Is A Great Time To Be In The Mortgage Business
To the ordinary eye, it looks like this is a terrible time to be in the mortgage business. All we hear about is how terrible the subprime market is, all the mortgage companies are closing, home prices and sales are plummeting, and foreclosures are skyrocketing. What could be worse? The real question is what could be better? Okay, that is a little sadistic, but the truth is this.... (Continued Below)

News Headlines: The Latest Mortgage Related News Headlines

Announcements: Learn from the experts!! The latest workshops, teleclasses and more.

Feature Article: What Makes You Different?
(Lowest rates or best service is not a USP. Get a real USP!!)

MPN Recommends: Tools for getting leads and increasing your in.come.

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Mortage Rates Decline but One Year ARM Rates Go Off the Chart
Weekly Mortgage Survey
Existing Home Sales Essentially Unchanged In July
Existing home sales hold relatively steady despite losses in the Midwest but there is speculation at this week’s OFHEO report will foreshadow a nation-wide decline in median housing prices over the next three years.
PBS and Bloomberg Charges Against Insurance Companies Draw Fire
Lack of oversight and homeowner distress may be contributing to insurance companies ability to shortchange policy holders however State Farm claims it just does not happen.
New Home Sales Register Improvement Over June
New home sales show slight improvement over June both in number of homes sold and the median price.

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* How to get leads

Check our website for the latest announcements:

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Extensive Library of Articles
Ask The Expert Column
Certified Resource List
Latest Financial Rates
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Not long ago, I hosted a room full of loan officers at my Spit in the Eye of the Taxman mortgage marketing boot camp. I think everyone agreed that it was a terrific seminar. And I think everyone left all PUMPED on the idea of achieving more in the mortgage business.

During the weekend I got to talk to a lot of interesting people and hear a lot about their businesses.

Something I like to do when I'm at an event like this is conduct my own "undercover market research" -- which means I ask a lot of people the same question and see what the most common answers are.

One question I asked often was: "What makes YOU. . .

Read Full Story

Learn how to Explode your incøme using Video Emails
(Entrepreneur Carl White reveals the secrets of his $729,198 success!!) - Read Full Story

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Previous Teleclasses - Listen to Previous Teleclasses Now!!

Recommended Resources - You know what to do, now here are the tools you need!
The Tools and Resources

Now Really Is A Great Time To Be In The Mortgage Business
Time is the friend of the wonderful company, the enemy of the mediocre."
— Warren Buffett: Investor, businessperson, and philanthropist

To the ordinary eye, it looks like this is a terrible time to be in the mortgage business. All we hear about is how terrible the subprime market is, all the mortgage companies are closing, home prices and sales are plummeting, and foreclosures are skyrocketing. What could be worse? The real question is what could be better? Okay, that is a little sadistic, but the truth is this is a great time to be in the mortgage business. If you have been in this business for many years, you already know why and agree. If you are new to this business, you are probably struggling and asking yourself why you ever got into this business.

The key is to look at the real estate market just like stock or a house. You want to buy low and sell high. Now, while the market is slow, is the your chance to tweak, fine tune, and perfect your business so that it is operating at peak efficiency when the market turns around. This is the weeding out period in the mortgage and real estate business. Those who are not serious will walk away or be forced out. The strong will survive and come out stronger than ever. Now is time to hone your skills and really make your business strong. That way when the real estate market turns around, which we all know it will, you will be in the best position to excel.

The good news is you do not have to wait for the market to turn around to become profitable. You can do it right NOW! Many mortgage and real estate professionals are netting $1OO,OOO's and even $1,OOO,OOO's each year.

The key is to be smart about what you are doing. You have to know how to market yourself and your business. To be a successful mortgage or real estate professional you have to realize that you are not really in the real estate business you are in the marketing business. You have heard this many times before, you need to know how to select and focus on a niche then really promote your business so that people see you as the expert. You want to continually learn how to focus your business so you are not running in a hundred different directions. You need to continually learn new and innovative ways to market your business. You will be amazed, they will actually come knocking on your door for your services.

There are many valuable resources on the internet to help you. Spend the time and explore all the different options. We at MortgagePro News scour the internet to bring together in one place an abundance of valuable resources. We are expanding our offerings every week. We currently have a very informative Ask The Expert column hosted by industry leader Dave Hershman, an extensive and growing list of information filled articles by industry experts, we have a list of tried and true, highly recommended resources of services to help your business, a sampling of previous teleclasses and more. Coming soon, we will be featuring special coaching programs and teleclasses with specialists covering commercial loans, wholesaling properties, and special saving for college programs that actually increase cash flow for the client and provide you multiple streams of income.

Included in the series will also be general business and marketing classes on how to create your own ezine, how to use video to make your sales explode, how to get leads, etc. Check out our site at

These experts all make $1OO,OOO's and even $1,OOO,OOO's each year. They are not worried about where their next lead will come from. You too can do what they are doing. Wherever you decide to do your research, the key is to keep learning, keep implementing the tips and strategies that you pick up along the way. You will find your business will Thrive Now and will explode when the market turns around.

Helping your business to Thrive Now!
Richard Lazovick,
Editor, MortgagePro News

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